Outstanding Community Initiative
Jio Haptik Technologies Limited
Outstanding Product / Service
co-founder of Concert Live
If you are a young business without much marketing spend, then entering awards can be a cost-effective way of generating positive marketing and PR, because you’re thrown into the spotlight. It also offers a seal of approval.
Potential customers can look at that and think "I’m happy to do business with this company because they have that recognition."
Experience has shown that an award gives massive credence to our business, particularly when talking to new customers and vendors that have not dealt directly with us in the past. With existing partners, it reinforces the fact they have made the right choice to work with us.
If I equated the benefits of winning an award to other forms of channel marketing, we would probably have to spend tens of thousands of pounds to get similar levels of impact.
director of marketing, Solihull College
Winning a Best Business Award has provided us with a platform to raise our profile via the media. Since winning, we have secured press coverage in key national and regional publications regarding the great work we are doing, and we have attracted students to the college that may not have otherwise heard about us.
I would recommend the Best Business Awards to any dynamic organisation that wants to prove to stakeholders that it is delivering.